In the recently held a new conference glory Huawei Huawei Fellow Yiwei Xuan cloth, Hass unicorn series chip cumulative shipments have exceeded 80 million. This is a remarkable achievement, however, Kirin Hass chip shipments to break one hundred million, but also further enlarge and strengthen, in particular, to dare to challenge industry leader Qualcomm Snapdragon chip.
As we all know, the chip is one of the “core” power boost mobile phone industry continues to move forward. Especially with the growing competition in the market for mobile phone manufacturers, if not self-development of the chip, you need to use third-party chip, which is likely to lead mobile phone manufacturers to pay higher costs, more flexibility but can not define your own products, and even affect the time new products, it is difficult to get rid of product homogeneity, can not give users more differentiated experience. So many current phones manufacturers have started to increase investment in research since the chips, hoping to seize the initiative in the future product innovation and market competition.
However, review of the current number of Chinese mobile phone companies really have very few self-developed chip manufacturers. Although the latest Chinese mobile phone shipments data, has occupied 90% of the domestic mobile phone market share, but “Delta does not increase profits,” the phenomenon is still quite prominent. One very important factor is that most manufacturers are still heavily dependent on the use of chip Qualcomm, MediaTek and other vendors. This is tantamount to disguise their work. Huawei is one of the few Chinese mobile phone manufacturers continue to invest in research since the chips, and has a certain strength to compete with the international chip giant manufacturers. Especially with the unicorn 950 launch and the first equipped with the chip’s annual flagship phone Mate 8 release, Huawei declared successful counter-attack in the mobile phone chip market.
It is reported that Huawei’s self-developed chips have been the case without human attention quietly gone through 20 years of history. Since 1991, Huawei established ASIC Design Center, 2004 Hass Semiconductor Co., Ltd. was founded; started to develop smartphone chips from 2006 to 2008, announced the first mobile phone chip K3V1, and then in 2012 launched the smallest quad-core K3V2 processor and to achieve ten million commercial; from 2013 to further clarify the use of SoC architecture, introduced support for LTE Cat4 Kirin 910 quad-core processor, and a variety of large-scale commercial on Huawei’s flagship smartphone, the world’s first launch in 2014 supports LTE Cat6 standard Kirin 920 chip, introduced in 2015 and the successful Kirin 930/935 chip scale applications on the flagship model, and then introduced the industry’s first commercial 16 nanometer technology chips Kirin 950 SoC, Huawei has been in the mobile phone chip this “no return” on courage.
The past two years, Kirin chips gained more and more recognized by consumers, access to application on a series of Huawei mobile phones selling models, the current overall chip shipments unicorn show rapid growth. In the new conference, Huawei’s first full-mode chip re-launched Kirin 650, become another important milestone in the development of Huawei Kirin series chip, chip Kirin also shows the international advanced level in technology and further shorten the distance.
Known as the Pearl of the chip industry on the crown of ICT, and self-study of mobile phone chips this road is full of obstacles. Not only a huge investment, and each first silicon failure, may bring up to tens of millions of huge losses. Many lack the financial and technical strength of the enterprise despite also want to practice self-developed road, but in the face of enormous difficulties and risks, had to give up. “Huawei from the outset, chose the most difficult road to climb, I hope that through continuous investment terminal core chip R & D, to master the core technology to build long-lasting competitiveness, so as to provide differentiated the best experience.” Ai Wei said.
Not long ago, Huawei CEO Ren Zhengfei, Huawei’s terminal proposed future revenue target of up to five years, $ 100 billion, which means that Huawei’s terminal will surpass Samsung, Apple in the global mobile phone market share but also grown exponentially. Hass unicorn chip this “nuclear umbrella” will play a crucial role. In addition to meet their supply needs outside Hass Kirin should also look beyond broad some, such as delivery to more domestic mobile phone manufacturers to pass ratio, more favorable conditions for MediaTek to attract more Chinese manufacturers to use Kirin chip, Chinese enterprises gradually get rid of dependence on Qualcomm and other chip companies, and ultimately achieve domestic alternatives.
Although it had established Hass out “to prevent people without food,” the strategic plan, but by 10 years of accumulated technology and development, Hass has now far beyond the original vision to become the world’s chip design has important implications enterprise. According to 2015 statistics, Huawei Hass revenue growth of 19%, ranking the world’s top 10 chip design companies in sixth place. And have appeared in the case of Qualcomm, MediaTek performance decline, shipments and revenue both contrarian surge. Since Huawei phones dare to challenge Samsung, Apple, then Hass unicorn and dare to challenge Qualcomm Xiaolong, China to play a leading role in the field of ICT chip, issued more energy to completely change the “lack of core small soul” dilemma Chinese ICT industry .
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